JOB DETAILS

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JOB ID 57671
Marketing and Public Relations Manager (Digital Ma

locationLocation

Bangkok

businessBusiness

IT, Software, Telecommunications

salarySalary

35,000-50,000 ฿

jobCategoryJob Category

Marketing, Advertising & Account Exective, Digital Marketing, PR, Other(Marketing)

JOB DETAIL

1. Digital Marketing & AI Content
Develop and execute digital marketing strategies to boost brand awareness and generate B2B leads.
Use AI tools (Midjourney, ChatGPT, DALL-E) for high-quality visual and written content creation.
Manage social media platforms (LinkedIn, Facebook, TikTok, YouTube) with engaging content.
Plan and optimize paid campaigns (Google Ads, Facebook, LinkedIn) to improve ROI and reduce CPL.
Track and analyze performance using Google Analytics and provide actionable insights.

2. Event & Trade Show Management
Research and select key trade shows and industry events in Thailand and Southeast Asia.
Handle end-to-end event logistics, including booth setup, vendor coordination, and budgeting.
Organize webinars, workshops, and seminars to promote DMS software and educate the market.
Implement lead generation strategies and coordinate post-event follow-ups with the sales team.

3. Public Relations & Partnerships
Collaborate with sales and product teams to craft targeted brand messages.
Identify speaking and partnership opportunities to strengthen market authority.
Enhance brand positioning through thought leadership and industry engagement.

REQUIRED WORK EXPERIENCE

Bachelor’s degree or higher in Marketing, Communications, Business, or related field.
3–5 years of experience in marketing, PR, or related roles (preferably B2B software/IT).
Proven success in managing digital marketing campaigns and organizing events.
Proficient in Google Analytics, Google Ads, and Facebook/LinkedIn Ad Manager.
Hands-on experience with AI tools (ChatGPT, Midjourney, DALL-E).
Strong knowledge of SEO/SEM principles and best practices.
Familiarity with design tools (Canva, Adobe Creative Suite).
Strong project management and multitasking abilities under pressure.
Data-driven and analytical decision-making mindset.
Excellent communication skills in Thai and English.
Collaborative team player with a positive attitude.
Outgoing and skilled in networking and relationship building.
Adaptable and effective in fast-changing environments.
Passionate about technology and up-to-date with digital trends.

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