JOB DETAILS

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JOB ID 55037
Communication Planning Director (Media-based)

locationLocation

Bangkok

businessBusiness

Consulting, Legal, Accounting, Advertisement, Mass Communication, Entertainment

salarySalary

75,000-110,000 ฿

jobCategoryJob Category

Business Development/Business Planning, Other(Marketing)

JOB DETAIL

Media Planning & Buying (70%):
ㆍOversee the development and execution of media plans across all relevant channels (dital, tradional, influencers, and emerging).
ㆍ Manage media budgets effectively and ensure cost efficiency.
ㆍ Stay up-to-date with the latest media trends, technologies, and measurement methodologies. Strategic Planning (30%):
ㆍConduct thorough market research and competitive analysis to identify opportunities and insights.
ㆍ Translate client briefs into actionable communication plans, encompassing creative strategy, influencer marketing, and media planning.
Team Leadership & Management:
ㆍ Lead, mentor, and develop a high-performing media and planning team.
ㆍ Foster a collaborative and supportive team environment.
ㆍ Set clear expectations, provide regular feedback, and conduct performance reviews.
ㆍDelegate tasks effectively and ensure that team members have the resources they need to succeed.
Client Relationship Management:
ㆍBuild and maintain strong relationships with clients, acting as a trusted advisor on communion strategy and a revenue booster for the company.
ㆍ Present communication plans and campaign performance reports to clients.
ㆍ Proactively identify and address client needs and concerns.

REQUIRED WORK EXPERIENCE

- Any gender, age not over 40 years.
- Bachelor any fields.
- 7+ years of experience in media planning and buying across various channels.
- 3+ years of experience in communications and advertising, demonstrating a strong understanding of campaign development and execution.
- 3+ years of experience leading and managing teams.
- Experience working within an advertising agency environment.
- Excellent written and verbal communication skills in both Thai and English.
- Strong analytical and problem-solving skills, with the ability to interpret data and draw actionable insights.
- Deep understanding of the Thai media landscape and consumer behavior.
- Proficiency in media planning and buying tools and software.
- Ability to develop and present compelling communication plans to clients.

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