JOB DETAILS

JOB DETAIL

Job Highlight
 A Brand Manager is responsible for adapting a brand strategy for a company's target market.
 Product Management - Own Brand/House Brand.
 Sourcing opportunities, potential suppliers.
 Having skills in project management.
 Needed working experience as a Product Marketing for jewelry industry.

Job Responsibilities
 Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.
 Analyzing category of potential opportunities for Own Brand line / range development and identify ideal cost / sell price / margin vs benchmarking product / brand.
 Assisting with product development that differentiates, pricing and new product launches as well as developing new business opportunities.
 Maintain and manage competitive intelligence and comparisons by working with cross-functional stakeholders and executing self-lead research.
 Planning and execution of all communications and media actions on all channels, including online and social media.
 Creating and managing promotional collateral to establish and maintain product branding.
 Speak and present both internally and externally to promote the story of our product.
 Use market research data to determine product pricing.
 Gain insight into customer use of current products, untapped opportunities and buyer personas.
 Analysis of sales forecasts and relevant financials and reporting on product sales.
 Manage marketing budget and approval processes.
 Working closely with Technical Manager for respective category by agreeing on product quality to develop vs benchmark identified and tracking the progress until achieve the right product quality / cost to pass internal test + customer panel (this potentially involves multiple sample versions and is time consuming for follow ups).

REQUIRED WORK EXPERIENCE

 3-5 years of experience in Product Development, Own Brand Management or Category Management
 Experienced from Jewelry, Accessories or luxury products only***
 Thai nationality, Male, Female 30 years old up.
 Leading Own Brand end-to-end process and program management would be a BIG plus.
 End-to-end Product Development.
 End-to-end Program Management.
 Supplier Management.
 Good command of English

Working 2 Sat/ month 8.30 - 17.30
Company has plan to move the location to BTS or MRT line within 6 months