JOB DETAILS

JOB DETAIL

- Maintain strong relationships with journalists, bloggers, and industry influencers in the Mainstream, Lifestyle, Marketing, Entertainment and Government media to secure positive media coverage and enhance brand reputation
Collaborate with media partners to develop compelling content that resonates with our target audience, aligns with our brand identity, and supports our marketing objectives.
- Manage media relationships and coordinate product-related PR activities, including press conferences, interviews, and media outreach.
- Develop a corporate PR strategy and initiatives aligning with corporate culture and business strategy for external communications with existing media such as CSR campaigns.
- Provide guidance and support to junior members of the PR team.

REQUIRED WORK EXPERIENCE

- 3-5 years of experience managing corporate PR, public relations, or a related field, preferably with a background in a corperate and/or PR agency.
- Strong media relations with Mainstream, Lifestyle, Marketing, Entertainment, and Government media, coupled with a PR mindset to effectively manage and nurture these relationships.
- Strong interpersonal, communication, and negotiation skills.
- Creative thinker with a strategic mindset and the ability to generate innovative PR ideas.
- Good English communication
- Ability to work well under pressure and rush work
- Creativity and problem-solving aptitude
- Strong ability to work well as part of a team, collaborating effectively to achieve shared goals.