JOB DETAILS

JOB DETAIL

Report to Strategist Manager in Singapore

- Build the bridge between brands and consumers.
- Vocal and inventive champion with the ability to break down complex tasks and create clarity from complexity.
- Implementation knowledge of end-to-end customer experience strategies, including customer research, strategy, vision & design
- Keen sense of developing strategy solutions, from brand strategy, down to tactical social, content and influencer strategies
- Out-of-the-box perspective on data and research to find interesting consumer insights that we can leverage on.
- Deep understanding of marketing fundamentals.
- Craft content calendars, caption banks, and trendjacking posts with ease.
- Well versed with the ability to leverage tools, research and platforms to: perform content audits, collaborate with the media team to provide holistic success measurement frameworks.
- Bring the consumer’s world to life for creative teams and clients using qualitative and cultural mining and insightful synthesis of quantitative research to inform a strategic approach.
- Develop distinct and differentiated audience segmentations that are connected to strategic decisions and creative ways-in.
- Articulate effective strategic rationale and logic flow that will help form a compelling story.
- Deck crafter - someone that can detail out ideas and insights that are clear and can sell!
- Ample experience in digital agency life and content creation to fully grasp the technical aspects of creating content as well as understanding the digital consumer journey and how to engage through a digital architecture map for end-to-end campaigns.
- Curiosity is a necessity.

REQUIRED WORK EXPERIENCE

- 5-7 years experience as a brand or campaign strategist in a media or creative advertising agency in the Thailand market.
- Can deliver work independently on all tasks and achieves results at pace with energy and drive.
- Can actively participate in collaboration sessions with other teams.
- Can execute a strong sense of priority level and urgency; and knows how to act on the critical difference between the two.
- Can manage the ongoing performance of different tasks or projects, as well as understanding and ownership of internal processes for quality assurance.
- Can administer agreed goals or projects by dealing to challenges in a responsive and constructive way.
- Can strive for zero mistakes or flagged internal process issues on work output.
- Can foster positive internal communication and collaboration with all internal teams.
- Can ensure presented ideas are clear and understood.
- Can highlight new ideas to the team and external stakeholders when appropriate.
- Can provide clear, professional, timely and helpful information to the team or external clients and partners.