JOB DETAILS

JOB DETAIL

1. Work closely with operation/production team to understand the business and to prepare marketing strategies.
2. Analyze how the company’s brand is positioned in the market and crystallise targeted consumer insights.
3. Monitor market trends, research consumer markets as well as competitors’ activities to identify opportunities and key issues.
4. Share details of emerging trends, consumer behaviors, digital marketing best practices, showcase and performance benchmarking across online, social media, mobile and e-commerce.
5. Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touch points.
6. Oversee digital media campaigns and carry out media touch-point planning as well as media cost and effectiveness analysis.
7. Liaise with and answer enquires from media and general public, and build relationship with media.
8. Oversee and edit copy – contributed articles, press releases, social media and online marketing activities.
9. Collaborate with agencies and other partners.

REQUIRED WORK EXPERIENCE

1. Male/Female. Age not over 35 years old.
2. Bachelor’s degree or higher in Marketing or related field
3. Minimum 5 years of experience in Marketing agency or Advertising company with direct experience in E-Commerce, SEO, PPC and social media. (If have passion in contents, comics and game will be advantaged).
4. Intermediate level of English
5. Strong presentation skills.