JOB DETAILS
Location
Bangkok
Business
Others
Salary
60,000-75,000 ฿
Job Category
Marketing, Advertising & Account Exective, Digital Marketing, PR, Other(Marketing)
JOB DETAIL
〇Company marketing strategy planning/execution/reviewing
- Develop marketing strategy for all business by liaising with media agency.
- Strategy planning includes media plan, contents plan, promotion plan and market research etc.
- Media planning and execution cover up online and offline channels, to engage target audience through various channels.
- Manage marketing activities with campaign budget to achieve KPI and objectives.
- Co-work with Technical team for service understanding enhancement, wo-work with Sales team for marketing strategy implementation, co-work with Customer service team for customer insight understanding
〇Paid Media Management
-Planning and execution until performance review of digital media, key KPI is Lead Generation, as well as reporting to management media that using currently: Facebook, GDN, SEM, YouTube, LINE
〇Owned Media Management
- Web-site strategy and plan ideation and its traffic analysis, Contents and Entry form optimization preferable experience: Google Analytics
〇Social Media Management
- FB/IG/LINE strategy planning, execution and performance reviewing, and create contents plan with media agency
〇eDM Management
- Email marketing strategy planning, contents planning, performance review
REQUIRED WORK EXPERIENCE
- Bachelor’s degree
- Strong knowledge and planning skill in digital Marketing, Strategic planning.
- At least 3 years of working experience in Online Media Planning and Digital Marketing.
- Experience of Offline marketing, TVC, billboard, etc. is advantage
- Analytical experience via Google Analytics and Paid Media (GDN, SEM and Facebook, etc.)
- Good command of verbal and written English. TOEIC 700 above.
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