JOB DETAILS

JOB DETAIL

1. Marketing Strategy Planning:
- Define strategies and marketing plans aligned with the business objectives, such as increasing sales, expanding the customer base, and strengthening brand presence.
- Analyze the market and consumer behavior to identify opportunities and directions for developing marketing plans.
2. Marketing Budget Management:
- Manage the marketing budget to maximize efficiency and plan expenditures appropriately.
- Monitor and evaluate spending to improve future plans.
3. Marketing Communication Channel Management:
- Develop and maintain both online and offline communication channels, such as social media, websites, and advertising campaigns.
- Create brand-consistent content to enhance awareness.
4. Promotion and Event Management:
- Plan and implement customer-focused promotions such as special menus, discounts, and special events.
- Evaluate promotion results and make improvements as needed.
5. Marketing Team Management:
- Lead the marketing team in implementing projects and activities.
- Develop team skills to ensure expertise and up-to-date capabilities.
- Build a customer database for analysis and campaign design.
6. Evaluation and Improvement:
- Track and analyze marketing activities’ results, report to management, and use insights to refine strategies and future plans.

REQUIRED WORK EXPERIENCE

- Bachelor's degree in related field.
- At least 7 years of experience in marketing, with minimum 5 years in a management role.
- Experience in food industries is a must
- Able to communicate in English at intermediate level
- Familiarity with family-owned business culture is an advantage