JOB DETAILS

JOB DETAIL

The role is managerial and team leadership. The Associate Media Director (AMD) will lead a media team in all media strategy, planning, and optimization for clients; and manage all digital media in partnership with our Media Director and media team.

Candidates should have leadership, management, and mentoring experience; having served as the senior media team contact on major client engagements. This person should also have a successful track record of increasing clients’ confidence in digital marketing and media; achieved by understanding the clients’ business and by applying sound strategic thinking, strong qualitative and quantitative support, and excellent communication skills.

- Plans, buys, executes, and optimizes all digital media: display (endemic/programmatic), video, and paid search.
- Collaborates closely with other disciplines to develop cohesive, people-centric strategies and execution
- Consults with the offline agency to increase synergy (allocations, flighting, creative)
- Works closely with the performance team to track contributions, analyze, extract insights, and optimize
- Mentor media planning team members; providing continuous feedback, support, and inspiration, to help them achieve their professional goals.
- Provide guidance on client assignments; serving as the strategic lead and ensuring thorough consideration and evaluation of all opportunities.
- Track the progress of client work; ensuring quality, creativity, and integrity of all media services provided, as well as timely delivery.
- Continuously propose new and innovative ideas; pushing clients outside of their comfort zone.
- Monitor and analyze program performance; optimize rigorously to improve contributions to objectives with greater efficiency.
- Cultivate relationships with clients and their other partner agencies; satisfying requests, earning trust, exploring needs/areas of improvement, and growing relationships over time

REQUIRED WORK EXPERIENCE

- Any gender, age not over 36 years old
- Minimum 6 years of working experience in Digital Media with 3 years in a supervisory or managing role.
- *Must have a strong experience of working as a Digital Media Planner in media agencies*
- Strong background in media planning, negotiation, and performance analysis and an impressive understanding of the digital environment
- Extensive client-facing experience.
- Brand-building and direct-response programs.
- Hands-on planning, buying, management, and analysis across digital channels.
- Media ad serving, tracking, and analysis.
- Media Research experience
- Good understanding of programmatic media and ad tech including DSP, RTB, and biddable media like Paid Search and Facebook Ads.
- Ability to manage multiple clients simultaneously and interact with multiple internal teams.
- An entrepreneurial spirit, desire to "change the game", a self-starter, and thinks outside of the box.
- Experience managing, developing, and hiring talents.
- Works effectively in a fast-paced, energetic team environment.
- Good communication and presentation skills.
- Experience/involvement in new business planning and presentations.